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With over 70% of consumers in the Levant using subscription services, banks that adopt this functionality will undoubtedly impact their customers’ digital experiences.
Card transactions have become a dominant payment method in MENA and globally, driven by the convenience and efficiency they offer. Statistics show that banks providing comprehensive digital card services – such as instant issuance, subscription management, and tokenization – experience over a 20% increase in customer engagement and a 25% boost in digital payment volumes. However, managing recurring payments across various merchants remains a significant challenge for customers, creating a clear opportunity for banks to enhance transparency and provide greater control.
At Codebase Technologies, we identified this gap and collaborated with Visa to implement a cutting-edge Card Subscription Management feature on our award-winning Digibanc platform. This solution enables customers to manage all their card-on-file subscriptions in one place – view, update, pause, or cancel recurring payments seamlessly through their banking app without navigating multiple merchant accounts.
Banks that have leveraged this feature have reported enhanced customer engagement, reduced operational costs, more revenue, and a significant boost in subscription-related transaction volumes. Download our case study to learn how this Card Subscription Management feature can impact your financial institution.